Fruitz is a fast-growing dating app popular among Gen Z users. Since being launched in France in 2017, the app has become a huge success in Belgium, Spain, the Netherlands, Switzerland, and Canada. The app is known for its usage of fruit emojis representing the type of relationship a user seeks.
Since they are present on two continents and 6 countries they need to team up with local influencers. Scanning through so many different profiles is time-consuming, so Fruitz needed a solution to accelerate its workflow.