Customer Stories
How brands & agencies grow their business with HypeAuditor
Determine key objectives
By outlining your goals upfront, you can determine which key objectives and metrics are relevant to these goals and incorporate them into your marketing plan. This will help you measure the success of your campaign and make necessary adjustments.
Choose proper metrics
Different brands may have different definitions of success, such as a high CTR or sales numbers, or metrics such as engagement and reach due to a focus on brand awareness. Consider which metrics are most important for your brand and how you can track them effectively.
Recommended Templates for Step 0: Strategic Planning
Having the correct approach to creating these goals upfront sets the tone for the remainder of your influencer marketing campaign strategy. Our templates for Strategic Planning are here to guide you throughout the process and get you ready to kick off your next campaign with achievable, measurable goals on hand.
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