The social media and influencer marketing space is very dynamic and evolving at a fast pace. It is becoming increasingly challenging to keep track of all the changes that happen in the industry. Some strategies that worked for your business previously might not yield the same results today.
Before launching any new marketing campaign, you need to make sure that you know what’s new in the industry. This is where the market and trend analysis comes into play helping you identify popular conversation topics, the most resonating content, and the top market players in your country and niche.
HypeAuditor provides a range of reports that allows you to better understand current and emerging trends that really matter so you can make better business decisions and inform your social media and influencer marketing strategy and plan a successful campaign. The market and trend analysis reports include:
The Top Trending Accounts. The fastest-growing accounts that effectively capture the interest of the social media audience.
The Most-Viewed YouTube Videos. The most popular videos on YouTube in a particular country and niche. You can find videos that get the most views among a specific age group.
The Top-Quality Accounts. The most quality social media accounts with the largest audience of quality and engaged followers.
The Most-Mentioned Brands. Brands that were the most mentioned by influencers in recent 30, 90, or 180 days.
The rules of the influencer marketing game are constantly changing. If you want to stay ahead of the competition, you need to keep yourself updated with the latest and meaningful trends that shape the industry.