What are we going to talk about:
Our discussion will cover:
Components of an Impactful Campaign: Understand the key factors that drive results in influencer marketing, from brand alignment to the right integration formats and delivery.
Important Versus Vanity Metrics: Learn how to distinguish between the metrics that truly impact your campaign’s success and those that only serve to inflate numbers.
Applying the Right Metrics to Your Campaign: Discover how to choose and apply the right metrics based on your brand’s goals, and the type of partnerships you aim to build.