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Fake influencers in Indonesia: Stats and benchmarks to rely on
Discover the inner workings of Indonesia’s influencer marketing landscape with our comprehensive study on influencer marketing fraud.
Gain valuable insights into the prevalence of fake influencers, growth anomalies, and inauthentic engagement plaguing the industry. Unveil the tactics and trends utilized by fraudulent influencers and understand the true cost of deception.
By downloading this research, you’ll equip yourself with the knowledge needed to navigate Indonesia’s influencer marketing scene effectively, identify genuine influencers, and safeguard your brand’s authenticity in the digital sphere.
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What you will learn:
The prevalence of influencer marketing fraud in Indonesia, including statistics on the percentage of influencers impacted by growth anomalies and inauthentic engagement
Differences in the extent of fraud across different influencer categories, with some sectors being more susceptible than others
Common tactics used by influencers to artificially inflate their follower count or engagement metrics, including engagement pods and giveaways
The cost implications of fraud for influencers, including the expenses associated with purchasing fake engagement services
Strategies for detecting influencer fraud and identifying genuine influencers amidst a landscape filled with fake accounts and engagement