English
PricingFor influencers
Rank
Influencer
Category
Followers
Eng. (Auth.)
1
Modeling
Fashion
289.1M
1.9M
2
Fashion
Modeling
Beauty
394.4M
1.2M
3
Music
Fashion
312.7M
871.2K
4
Fashion
Beauty
357.9M
868.1K
5
Music
Fashion
164.2M
613.9K
6
Lifestyle
Fashion
Clothing & Outfits
65.5M
1.8M
7
Fashion
Modeling
23.6M
779.5K
8
Photography
Fashion
24.1M
557.9K
9
Beauty
Cinema & Actors/actresses
Fashion
20.7M
485.9K
10
Modeling
Fashion
Lifestyle
23.2M
278K
11
Modeling
Fashion
20.9M
306.3K
12
Cinema & Actors/actresses
Lifestyle
Fashion
37.5M
137.8K
13
Modeling
Fashion
19.7M
301.2K
14
Music
Cinema & Actors/actresses
Modeling
13.9M
408.9K
15
Music
Modeling
Fashion
13.1M
415.2K
16
Music
Fashion
14.5M
316.9K
17
Art/Artists
Fashion
Music
15.6M
219.4K
18
Modeling
Fashion
21.7M
122K
19
Fashion
Modeling
34.9M
90.6K
20
Lifestyle
Fashion
8.6M
300K
21
Music
Cinema & Actors/actresses
Fashion
19.7M
121.5K
22
Cinema & Actors/actresses
Modeling
Fashion
13M
189.3K
23
Music
Cinema & Actors/actresses
Fashion
13.7M
157.3K
24
Beauty
Cinema & Actors/actresses
Modeling
18.1M
128.3K
25
Fashion
12.2M
150.9K
26
Lifestyle
Modeling
Fashion
6.3M
303.9K
27
Cinema & Actors/actresses
Modeling
Lifestyle
14.3M
124.2K
28
Art/Artists
Fashion
Modeling
10.9M
165.4K
29
Music
Cinema & Actors/actresses
Modeling
7.5M
240.6K
30
Cinema & Actors/actresses
Modeling
Fashion
14.3M
96.1K
31
Modeling
Fashion
16M
105.6K
32
Modeling
Fashion
20.3M
68.5K
33
Literature & Journalism
Fashion
50.4M
29.9K
34
Fashion
Accessories & Jewellery
Clothing & Outfits
60.1M
25.3K
35
Fashion
Clothing & Outfits
Accessories & Jewellery
55.9M
26.3K
36
Lifestyle
Fashion
Cinema & Actors/actresses
11.9M
126.3K
37
Cinema & Actors/actresses
Fashion
17.2M
70.2K
38
Art/Artists
Modeling
Music
29.3M
44.7K
39
Art/Artists
Fashion
Modeling
24M
49.8K
40
Humor & Fun & Happiness
Fashion
Cinema & Actors/actresses
6.8M
214.9K
41
Beauty
Modeling
Fashion
10.1M
99.6K
42
Lifestyle
Fashion
5M
233.9K
43
Lifestyle
Modeling
Fashion
9.3M
87.9K
44
Fashion
4.8M
230.5K
45
Beauty
Cinema & Actors/actresses
Modeling
13.7M
71.8K
46
Cinema & Actors/actresses
Fashion
8.1M
95.5K
47
Fashion
Beauty
Shows
7.7M
146.5K
48
Beauty
Lifestyle
Fashion
7.5M
120.7K
49
Literature & Journalism
Fashion
Shows
4.8M
228.9K
50
Family
Fashion
Music
13.5M
54K

Top Fashion Influencers on Instagram

Instagram gave us several fabulous ways to communicate with each other, grow our personal brands, and gain fame. With millions of active daily users, it’s now one of the most popular social media platforms visited by people of all generations. moreover, Instagram is home to many influencers and opinion leaders who monetize their talents and inventiveness and collaborate with brands.

This list of the Top Fashion Instagram accounts gives you the most popular influencers from any country who creates content correlated with the Fashion topic. And if you want to see the most favorite creators from other niches you can lightly do it by selection of the propper category in the drop-down menu on the top of the list.

List of the most followerd Instagram Influencers in the Fashion Category

In February 2025, the most popular Fashion creators is Kendall with an Instagram audience of 289.1M followers. The audience of @kendalljenner, for the most part, lives in United States. In the top list, you can also check the engagement of @kendalljenner. The average engagement is 2.6M likes and comments, while authentic engagement is 1.9M likes and comments.

The second most popular Fashion Instagram creator is Kylie with 394.4M followers. The audience of the creator lives, for the most part, in United States. The average engagement of Kylie is 1.6M likes and comments. The third most popular Fashion Instagram creator is Beyoncé with 312.7M followers. They mostly live in United States. The average engagement of @beyonce is 1.5M likes and comments.

Top Instagram Influencer Ranking Algorithm

Find other most popular Fashion creators on Instagram in our top list, alongside their engagement. Our artificial intelligence algorithm uses the size of real audiences and the authentic engagement of Instagrammers to rank them by their popularity. The influencer marketing space is permanently changing with fresh talents turning up to the scene. That’s why positions of accounts are regularly shifting likewise. You may see that some influencers improve their positions and go up in this leaderboard. simultaneously, some creators may miss their positions.

You can also check the Top Fashion Instagram Influencers in a particular country. Or, pick other categories to discover popular niche Instagrammers with other content topics: Fitness and Gym, Food and Cooking, Health and Medicine, or else.

The detailed reports on any influencer give you much information about their followers demographics, engagement, authenticity, and sponsored collaborations. You can find in-depth insights in the HypeAuditor Account Analytics reports.

FAQ: Top Fashion Instagram Accounts Ranking

Who is the most popular Fashion influencer on Instagram?

The most popular Fashion influencer on Instagram is @kendalljenner.

How many followers does the most popular Fashion Instagram influencer have?

The most popular Fashion Instagram influencer is @kendalljenner. He has 289.1M followers.

What statistics are available for the top Fashion influencers on Instagram?

You can see the number of followers, categories, audience country, engagement metrics, and position changes compared to the last month.

How do you detect Instagram audience location?

Influencer’s audience location is detected by the analysis of active and engaged audience (those who put likes and write comments). We show the country where the majority of the audience lives.

How do you detect topics of Instagram profiles?

In order to correctly identify topics, we analyze the bio and content of influencers' posts. We use machine learning to understand their meaning and, based on this, indicate the appropriate topics.

What is Authentic Engagement?

Authentic Engagement is our metric that shows the average number of organic likes and comments per Instagram post, which are likes and comments that come from real people.